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Sync customers to Mailchimp for email marketing

When Mailchimp is enabled, new bookings can add or update the customer in your Mailchimp audience with contact details, configured tags, and recent booking context.

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01

Automatic customer sync

When a customer books, Riddlio can add or update their Mailchimp audience contact with their name, email, phone number, configured tags, and a recent booking field. No manual exports, no CSV uploads.

  • -Booking-time customer contact sync
  • -Name, email, phone, tags, and recent booking field
  • -No manual CSV export needed
  • -Uses your own Mailchimp audience and API key
02

Tags for targeted campaigns

Apply Mailchimp tags from your Riddlio integration settings so booking customers can enter the right welcome, follow-up, or re-engagement campaigns in Mailchimp.

  • -Configurable tags applied to synced contacts
  • -Recent booking context available as a merge field
  • -Use Mailchimp campaigns and journeys for follow-up
  • -Keep Riddlio as the booking source of truth

Features

See where this connection appears in Riddlio.

Online Booking Calendar->Payment Processing->Dynamic Pricing->Automated SMS & Email->
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Industries

Useful across experience venues.

Escape Rooms->Axe Throwing->Activity & Tour Operators->VR Arcades->
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FAQ

Common questions about Mailchimp

Is Mailchimp integration included?+
Mailchimp integration is included on the Pro and Unlimited plans. The Starter plan does not include Mailchimp sync.
How fast do customers sync to Mailchimp?+
Riddlio sends the Mailchimp sync when a booking is created. Mailchimp availability then depends on the Mailchimp API response and your audience settings.
Can I segment my Mailchimp audience by booking data?+
Riddlio sends contact details, configured tags, and recent booking context. Broader analytics such as total spend and full booking history stay in Riddlio reports unless you build a custom export or automation.

Ready to connect Mailchimp with Riddlio?

Start your 14-day free trial and connect bookings, payments, calendars, messaging, widgets, and reporting around one venue record.

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